CHAPTER 12: CORPORATE CULTURE AND LEADERSHIP

Assalamualaikum..

For this chapter we learned about the meaning of corporate culture which is refers to the shared values, attitudes, core beliefs and company traditions that determine norms of behavior, accepted work practiced and style of operating. Every company have a different type of corporate culture.

Suddently, i was thinking about if i'm can be someone who can creates my own culture for my company i could apply this in my company.

"you have to learn to treat people as a resources..you have to ask not what do they cost, but what is the yield, what can they produce?"

quoted : Peter F Drucker

1.I want to create a programme that can always apply in my office  which is "we are a big family". We treated staff as a family. In time, it can help to build a good relation and good surrounding and after all we can work happily.

2.I'm also want to emphasize the islamic value in my office. Because when they have a good islamic spiritual they can work honestly, full responsibility and ikhlas. Actually this value is very hard to find in staff behavior now.

3.I'm also want to reward them with fair as their works.

I think by apply this value, maybe it can help my organization to improve better and create a good working environment with my good staff.

CHAPTER 11: MANAGING INTERNAL OPERATING

Assalamualaikum..

for his entry i would like to share with you some knowledge that i get in my class last tuesday. this chapter is consent about how to allocating the resources, knowing how well strategy faciliting policies and procedure can facilitate good strategy execution. manager need to think what resources (in term of people, funding and etc) will be need and how to distributed it's because the company's various organizational unit. Manager shouldbe deeply involved in reviewing budget proposal it's because they will effect the company in future. The funding requirements of good strategy must drive how capital will be allocate for each operating.

Underfunding organization units and activities to the strategy implement.

Well strategy facility policies and operating procedures facilitated strategy execution in three ways:

• Provide top-down guidance regarding how things need to be done.
• Enforcing consistency in how execution-critical activities are perform.
• Promoting the creation of a work climate conducive to good strategy execution.

A best practise is a method of performing an activity that consistently delivers superior results compared to the other approach. Benchmarking, best practice adoption, business process reengineering, total quality management (TQM) and six sigma program program are important management tools for promoting better strategy execution.

Strategy-supportive motivational practices and reward system are powerful tool for gaining employee commitment focusing their attention on the strategy execution goals. So, here i would like to share the real experience. How my employer rewarded me. The organization that i worked is Uncle Bob friend Chicken Franchise.

As we know franchising is a practice of using another firm's successful business model. For the franchisor, the franchise is an another alternative to building "chain store" to distribute goods to avoids the investment and liability of a chain. The franchisor's success depends on the success of the franchisees. The franchisee have a greater incentive than a direct employee because he or she has a direct stake in the business.Essentially, franchisor is a supplier who allows an operator, or a franchisee to use the supplier trademark and distribute the supplier's goods. In return, the operator pays the supplier a fee.

So, here i want to share same experience been a part time worker at Uncle Bob Friend Chicken. For me reward is a some benefit that our organization give to their worker as an encourage spirit to their worker for being more better in future. My employer rewarded me with a wages and others like breakfast treat, lunch treat and dinner treat for free. While in time he or she (employer) also cover the travel expenses to go to workplace. I'm also asking about if we have injured when we work then the employer will cover the expenses?

he or she said "yes".

To motivate their worker, Uncle Bob Friend Chicken also give their employees some bonuses wages depends on their employees collect sales on that day. For me, the most important thing is, i get a free training direct from my employer and gain a lot experience while working. Hopefully the reward will encourges the employee be more efficient and hardworkings to work in future.

CHAPTER 10: BUILDING AN ORGANIZATION CAPABLE OF GOOD STRATEGY EXECUTION

Assalamualaikum..
This chapter explores about the three higlighted task which is :

• Staffing the organization : recruiting and retained a powerful employee (experience, technical skill and intelectual capital ) with a strong management team.
• Acquiring, developing, and strengthening key resources and capabilities : allocating the resources that will be used to the current strategy and updating the company capabilities to meet the market conditions and customers expectations.
• Structuring the organization and work effort : organizing value chain and business process, establishing line of authority and reporting relationships and decide to delegate it.

Matching type of organizational structure to strategy execution requirement can be classified into a limited number of standard types.
the four basic type are: Simple structure, functional structure, multidivisional structure and the last but not least matrix structure.

1) SIMPLE STRUCTURE (also called line and staff structure and flat structure)
consist of a central executive (often the owner-manager) who handles all major decisions and oversees all operations with the help of small staff.


2) FUNTIONAL STRUCTURE (called departmental structure, unitary structure, or U-forms)
Organized into funtional departments, with departmental managers who report to the CEO and small corporate staff.

3) MULTIDIVISIONAL STRUCTURE (called divisional structure or M-forms)
Decentralized structure consisting of a set of operating divisions organized along business, product, customer group, and geographic lines, and a central corporate headquarters that allocates resources, provides support funtions, and monitors divisional activities.



4) MATRIX STRUCTURE (composite or combination structure)
Combines two or more organizational forms, with multiple reporting relationship. It's used to foster cross-unit collaboration.

CHAPTER 8: CORPORATE STRATEGY~DIVERSIFICATION AND THE MULTIBUSINESS COMPANY

ASSALAMUALAIKUM..

"Make winners out of every business in your company.don't carry loser."

(jack welch-former CEO, General Electric)

Today i would like to share another topic that i already learned in my strategic management class last tuesday. Every corporate entities or business have a different strategy. The objective of diversification is to increase and  build shareholder value. Enter into any new businesses can take any of three forms: acquisition, internal start up, or joint venture. Every best choice depends on the firm's resources  and capability, the industry entry barrier, the important of speed, and the relative costs.
There a two fundamental approaches to diversification which related and unrelated diversification.

Related diversification: strong foundation or base for creating shareholder value.
Unrelated diversificaton : since the specialized resources and capabilities that a leveraged in related diversification to be more valuable competitive assets than the generalized resources and capabilities underlying unrelated, which in most cases are relatively common and easier to imitate.

Business diversification becomes a consideration when :

• Spot opportunities for expanding into industries whose technologies and product complement it's present business.
• It can leverage its collection of resources and capabilities by expanding into business where these resources and capabilities are valuable competitive assets.
• Diversifying into additional businesses opens new avenues for reducing costs.
• Has a powerful and well-known brand name that can be transferred to the product of other business .

Good company strategies is consist of 6 step.

• Evaluate the long term attractiveness of the industries into which the company has diversified.
• Evaluate the relative competitive strength of each of the company's business units.
• Check for cross-business fit.
• Check whether the firm's resources fit the resources requirement of it's present business line up.
• Rank the performance prospects of the businesses from best to worst, and determined what the corporate parent's priority should be in allocating resources to its various business.
• Crafting new business strategic moves to improve overall corporate performance.                                                                            

SHARING SESSION : FOUNDER OF OSHIMA RESTAURANT

In the business field, "THERE IS NO MAGICAL TOUCH OR EASY WAYS TO SUCCESS".To be successfull an entreprenuer in future everyone should always hardworking and this field also asked a huge sacrifice .They should be strong, resilient and always positive in any time. Last tuesday we have sharing session with founder of Oshima Restaurant..

"when we ride bikers, cycling must be done constantly, if not, the bike will stop moving and we would lose fall down".

I think this phrase is suitable to explained about doing business. In my opinion there are few ways to do to succeed and survive in this field which is:

• Good planning : it is very important to plan what our company will become 5 years from now, 10 years from now. 
• Management : A good strategic management is very helpfull to the founder to manage their business. Such as like Oshima Restaurant should manage properly their resources, capital and so on.
• Evaluation : get the evaluation and comment from customer and tried to fulfill the customer needs.
• Action : Take a possible action to response.
• Business spirit : the most important element when we want to set up business. Try again,again and again when you fail..There is no word of give up in the businessman/ woman life dictionary.

CHAPTER 7: STRATEGIES FOR COMPETING IN INTERNAL MARKETS

“ENJIT-ENJIT SEMUT, SIAPA SAKIT NAIK ATAS...”


are you still remember this song??Yes!! This jingle is easily memorized because we often singing at primary school right? But how many of us know the meaning of this phrase. Each challenge is a bitter pill to swallow. Each disaster is great to be borne “Heavy eyes looking more heavier shoulder”. To nourish the plants in the garden do not the fertilizer with sugar water but stinky shit is the best fertilizer for blooming plants refresh. Man who will "winner" are those who brave soul. Excellent man is not the one who burned suffering in life, but the brilliance belongs to those who successfully bucked everything with patience and perseverance.

The above sentence is enough to explain that in order to compete the international market is complicated. It’s because the market is large and the competition is fierce. A person should be willing to sacrifice and also create a good strategic plan to control so that it runs smoothly. That’s why before enter to the foreign market several factors need to be identified which is :

•  To gain access to new customers.

•  To spread business risk across a wider market base.

• To gain access to resources and capabilities located in foreign markets.

• To exploit its core competencies.

• To achieve lower costs through economies of scale, experience, and increases purchasing power.

Figure shown the diamond of national competitive advantage 

A strong industries are made up of strong firms, the strategies of firms that expand internationally are usually grounded in one or more of these factors. The four major factors are summarized in a framework developed by michael porter.

One a company decides to expand beyond its domestic borders, it must consider the question of how to enter foreign market.There are six primary strategic options for doing so :

• Export strategies.

•  Licensing strategies.

• Franchising strategies.

•  Foreign subsidiary strategies.

• Alliance and joint venture strategies.

• The risk of strategic alliances with foreign partners.

While competing internationally there are three main strategic approaches was applied:

§  Multidomestic strategy : company varies its product offering and competitive approach from country to country in and effort to be respobility to differing buyer preferences and market conditions.
§  Global strategy : company employs the same basic competitive approach in all countries where it operates, sells much the same products everywhere, strives to build global brand, and coordinates its actions worldwide with strong headquarters control. It represents a think-global, act-global approach.
§  Transnational strategy-Think global,Act global : incorporates elements of both multidomestic and global strategies.

CHAPTER 6 :STRENGTHENING A COMPANY’S COMPETITIVE POSITION: STRATEGIC MOVES, TIMING, AND SCOPE OF OPERATIONS

بسم الله الرحمن الرحيم

Sometimes a company’s best strategic option is to seize the initiative, go on the attack, and the launch a strategic offensive to improve its market position. While the company choosing the best offensive initiative that exploit competitor weaknesses to give a better chance of succeeding than do those that challenge competitor strength, especially if the weaknesses represent important vulnerabilities and weak rivals can be caught by surprise with no ready defense. The best offensives which is use a company’s most powerful capabilities and resources to attack competitor or rivals in the areas where they are weakest. There are a few principle offensive strategy options include the following: 

• Better product at a lower price.
• Persuing continuos product innovation to increase market sales from other innovative rival.
• Competitors my being first to market with the next-generation.
• Strength a preemative strive to get a good position.
• Improving on good ideas of other companies
• Using hit and run.

When a new set up company involved in the business field they using a blue-ocean strategy which is offers growth in revenues and profits by discovering or inventing new industry segments that create altogether new demand. A few of business member said that the first mover will get the advantages and sometime give disadvantages depend on their opinion.

“competing in the marketplace is like war, you have injuries and casualities, and the best strategy wins”.quoted : John collins-NHL executive

Principle offen

Generic Strategies Mini-Lecture

COMPETITIVE ADVANTAGE~COMPANY RESOURCES AND CAPABILITY~VALUE CHAIN

Hye friend~~long time no see right?haha..”feeling excited la”.For this entry, i would like to write and share about another topic that i have learned a last, last, last Tuesday (longnya).

The three best indicators of how well a company’s strategy is working are :

• Whether the company is achieving its stated financial and strategic objectives.
• Whether it’s financial performance is above the industry average.
• Whether it is gaining customers and increasing its market share.

For this entry i like to share about company internal (resources, capabilities and competitiveness) environment chapter. In this chapter. I’m like to touch on 3 main important point which are :

• Company resources and capability
• SWOT Analysis
• The value chain system.

A resources is a competitive asset that is owned or controlled by a firm. And what is capability ? a capability or competence is the capacity of a firm to perform and internal activity competently through deployment of a firm’s resources. Resources and capability is related and the both is playing an important roles to create a competitive advantages.A good resources strenght and competitive capacity a big competitive advantage for the firm to succeed in the marketplace.

Resources is divided into 2 types which is tangible and intangible. Some example for tangible resources is financial resources and for the intangible resources is human assets and intellectual capital and so on.

Strategic management principle is resources and capability analysis is a powerful or amaing tool for sizing up a company’s competitive assets and determining if they affordable to support a sustainable competitive advantage over market rivals. The VRIN tests for sustainable competitive advantage ask if a resources is V=Valuable, R=Rare, I=Inimitable, and N=Non-substitutable.

SWOT analysis involved more than making four lists. The two most important are drawing conclusions from the SWOT listings about the company's overall situation and translating these conclusion into strategic action to better match the company's strategy to its internal strengths and market opportunities to correct weaknesses, and to defend against external threats.

What is value chain?

A value chain is a string of companies or players working together to satisfy market demands for a particular product.

 

that's all 4 today..until meet again in my new entry..

ASSALAMUALAIKUM

1st TUTORIAL CLASS : RoBin HooD VS uLTRAman

I waited nervously for the race. The 800 metres event was never easy to run. RUN too fast at the beginning and I would not have enough strength left at the end. RUN  too slow at the beginning and I would not be able to catch up.

 ~SOsososooo..confuse!!!

uh oh..actually i don't want to share a story about ultraman but a young ROBIN HOOD. He is a highly skilled archer and swordsman .Robin Hood's good traits are easily seen throughout the story. The author did a good job of making his hero come across as a good person, who has often been misinterpreted because of things that he did as a young boy (BLOOD YOUNG la said). Showing the change Robin Hood has made since he was a little boy easily allows the reader to better understand how great he really is, and how he is helping not only himself, but all of the poorer community.

He has become known for "robbing from the rich and giving to the poor".

The people simply saw what he was saying, and believed that he was doing the right thing but the most thing he set on taking is their personal grudge to the sheriff. A lot of people of the land were suffering greatly from the Sheriffs corrupt rule. He was very money hungry and greedy, and the lower class community suffered greatly from his greediness. 

I learned something from the ROBIN HOOD story which is a "goals not legalize the way" (matlamat tidak menghalalkan cara) even thought that Robin Hood has a good intention to helps community but he used the wrong way to get it. The second thing is Robin Hood have their own people but because of inefficient administration and planning make their group misserable and agency conflict between them. Maybe it because they not learned subject strategic management and operation with Dr ummi la kot...hahaha..That's why went we have power use it in a good way and take it as our responsible to the right way and right person.
"" i'm proud with this young man ""

FROM: POORER WRITER~~

Week3 : Studying Smart in "PESTEL ANALYSIS"

"STUDYING SMART" is a phrase often used by students, parents and teachers to mean "studying in intelligent"

Macro environment is the major external and uncontrollable factors that influence  an organization's decision making and affect its performance and strategies. PESTEL ANALYSIS will be a good and effective tool to identify the key factors in the macro environment.

Dr Ummi asked us.what do you know about PESTEL ANALYSIS??

The common answer from their beloved student “WE NOT LEARNED YET” Sentence to save our LIFE...huhuhu

PESTEL ANALYSIS is the combination between this 6 items.

There are 3 PURPOSE of doing PESTEL analysis :

• Identify current external factor
• To exploit the changes
• Identify the external factor that may change in future.

We also learned and analyze 5 competitive forces that shape every industry, and helps determine and identifies an industry’s weaknesses and strengths.

  Currently PORTER’S MODEL can be applied to any field of the economy to search for profitability and attractiveness.

Bye~~till we meet again.
aSSAlamualaikum........

Week 2 : My world begins~~~class,class,class

Two weeks have passed, my story begin. This week i learned about the nature of strategy management

 and operation...of course la,first of all Dr Ummi briefing to us about the meaning of strategy management.We also learned about the stage of strategy management, which is 

strategy formulation , strategy implementation and strategy evaluation..

Because of this subject,Ii'm also find back my first vision and mission enter the USIM. 

Wake up from long sleeping, i'm realize that this SUBJECT is
 reallllly important and help me in managing myself..
 Now i know WHAT i want to BE??

Week 1 : Build a newspaper tallest tower

My first class "Strategic management and operation"

TUESDAY, 10 September 2013, world history was created...tinggg (*3 minutes) tong..clock showed 11 a.m..Lets start our class with DOA :

iT is true??? build a tallest tower in the WORLD using newspaper...urmmmm****

""MY IMAGINATION""

My SWEET lecturer's Dr Ummi Salwa Bustamam suddently asked: What are U learned from this class activity ??

**a few group of bird was flying around my mind** 

• A good teamwork is very important when we want to make anything. As we know, everyone has different opinions and ideas to handle the situation.With this creativity we combine to solve the problem. 
• All group were successfully build the tower regarding our own strategic plan and creativity. A good strategic planning and management will help us to make it this thing run smoothly.